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The Fall 2023 Ad Campaign by Coach Soars to New Heights with Jennifer Lopez


The Fall 2023 Ad Campaign by Coach Soars to New Heights with Jennifer Lopez

Coach’s fall 2023 campaign is graced by Jennifer Lopez, set against the city’s skyline with sunny blue skies and rooftops. The visuals present JLo as a contemporary woman who is adaptable, energetic, and unapologetically herself.

This marks Jennifer Lopez’s latest collaboration with Coach, following her previous role as an ambassador and the face of their Mother’s Day campaign. Her recent partnership with REVOLVE on footwear further emphasizes her flexibility. Nevertheless, this Coach campaign signifies a new phase in her evolving connection with fashion, merging style, charisma, and the timeless allure of accessories.

The Coach Fall 2023 Campaign Featuring Jennifer Lopez

In Coach’s fall 2023 ad campaign, the age-defying JLo showcases a silver mirror Tabby bag. Photo by Hanna Moon

The fall 2023 campaign for Coach, lensed by photographer Hanna Moon, showcases the Shine collection, which brings a fresh radiance to the renowned handbag brand. One standout piece is the Tabby handbag, presented in a reflective silver mirror design. Additionally, a pink rendition of the Tabby bag is highlighted, displaying a softer yet equally captivating aesthetic.

Jennifer Lopez displays the new pink Tabby by Coach for fall 2023. Photo by Hanna Moon

What sets this campaign apart is not only the accessories, but also their presentation. Rob Zangardi and Mariel Haenn, the styling duo behind Lopez’s looks, curate laid-back yet refined ensembles that allow the bags to steal the spotlight. From a denim skirt paired with a black top to luxurious textures like an off-white shearling jacket and embellished jeans, the styling choices enhance the overall aesthetic.

While promoting Coach’s fall lineup, Jennifer Lopez looks stunning in a shearling jacket and denim skirt. Photo by Hanna Moon

The beauty aspect of the campaign is also meticulously crafted. Hairstylist Lorenzo Martin crafts a lavish look with JLo’s caramel blonde tresses, while makeup artist Ash K Holm accentuates her luminous glow.

Image Source: Jennifer Lopez @ Instagram

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