Jennifer Lopez Elevates Coach Fall 2023 Ad Campaign to New Heights

Jennifer Lopez is the star of Coach’s fall 2023 campaign, featuring the city skyline as a backdrop with blue skies and rooftops. The images portray JLo as a modern woman who is versatile, dynamic, and confidently herself.

This is not Jennifer Lopez’s first collaboration with Coach; she has previously been an ambassador and the face of their Mother’s Day campaign. Her recent shoe collaboration with REVOLVE also highlights her versatility. However, this Coach campaign marks a new chapter in her evolving relationship with fashion, combining style, personality, and the eternal appeal of accessories.

Jennifer Lopez for Coach Fall 2023 Campaign

The Coach fall 2023 campaign, shot by photographer Hanna Moon, focuses on the Shine collection, which brings a fresh shine to the iconic handbag brand. One highlight is the Tabby handbag, featured in a reflective silver mirror design. A pink version of the Tabby bag also makes an appearance, showcasing a softer yet equally captivating aesthetic.

What sets this campaign apart is not only the accessories but also their styling. Rob Zangardi and Mariel Haenn, the styling duo responsible for Lopez’s looks, create casual yet polished outfits that let the bags take center stage. From a denim skirt and black top to luxurious textures like an off-white shearling jacket and embellished jeans, the styling choices enhance the overall aesthetic.

The beauty aspect of the campaign is carefully curated as well. Hairstylist Lorenzo Martin creates a luxurious look with JLo’s caramel blonde tresses, while makeup artist Ash K Holm enhances her radiant glow.

Image Source: Jennifer Lopez @ Instagram